Do you want to know the 10 Most Important Elements of Web Design? To have a successful business website you need to create a high-quality website with web designs. The visitors must perceive their authority, trust and security, and much more just by the feel and look of your site. Website designing plays a very important role to create the name of your company in the market. If your website runs slow and takes time to load, the texts are hard to read or it is hard to navigate, you would end up losing your visitors and your future customers.
These days people do not like to waste their time on websites that have poor quality. There is so much information, and also so many sites popping on the screen every day. If your business website is not up to the mark your visitors will leave your website and will click away to the website of your competitor.
It is the work of a web designer to combine beautiful designs with authority and functionality and to help the visitors find your website and the information that they need. If you are wondering about how to design a responsive website, you are in the right place. In this article, you will be learning about some of the elements that are necessary to create an amazing website.
Here learn about those elements of web designing which will help you to create the most amazing online presence.
Following are some of the responsive website design tips that every business owner and website designer should know.
1: White Space
The designs that you use in your website should be clean, simple, and accessible. White space or the space between the elements of designs gives it a clean look and your site some room to breathe. This makes elements easier to find for the readers. White spaces don’t have to be white always. It is just a term that is used for the area that is between the content or element.
White space is used more and more for websites these days. The line spacing and big spaces held each word and button to stand out among the others in a better way. Spaces can also be used to increase the feeling of the importance of an item. This helps to increase a point of focus for the user and you get their attention.
This means that you must leave space between similar objects. First, you should start with the elements like the navigation and also move to the content on the site. You should also use grid-based layouts as this helps in keeping your designs sharp and clean and also creates consistency and balance on the page.
2: Colour Schemes
The next thing that you should keep in mind is the color scheme or palette on your site. This is because colors directly influence the opinions of your visitors to your website. When you are choosing a color scheme, you must pay some attention to the brand and market that you deal with and then choose the colors that represent your business in the best way possible.
For instance, if you own a healthcare company, you may go with the shades of green or blue to show wellness and health. Similarly, florists should go with colors that are vibrant and has contrast to each other like white and black.
After you are done choosing a dominant color for your website, the next thing that you should do is to check the color palette. You can choose the analogous color schemes along with some colors which are closely related or contrast or complements the colors. This will help you to draw the attention of your audience to a particular piece of content or a button.
3: Unique Typography
While you are choosing typography, you must follow the same two points that are mentioned in the points above – industry and branding. The font that you are choosing should help you to communicate your message to the visitor of the website. You will want to strike the right balance between freshness and professionalism. Whether you are picking between sans serif or serif fonts, choose to find something that is a little different that can distinguish can your site from others.
It should be easily readable, on both mobile and desktop. Usually, this means that at least sixteen pixels. You should also pick a complementary font to identify accents and headings but do not go crazy on sizing adjustments or you will overwhelm the body text. At last, you should use a color scheme that contrasts your text and your background, pair dark tones with light ones and avoid using two bright colors.
4: Content Hierarchy
There is no denying the fact that the content of the page is very important. It is one of the most driving factors of how people reach your website through search engines. This helps in creating content that is high in quality and it is important for the success of your website but where should your place your content and on a landing page is equally important for turning all your users into conversion.
While you are thinking of content hierarchy, you will surely want to put the most relevant content on the top of the user\’s search. You must also establish a strong connection with the visitors and provide the best solutions to the problems.
5: Simple Navigation
A website that has complex navigation becomes frustrating to the users and this makes them irritated. Many people do not get the information that they were looking for as well. A website that has simple navigation is always easy to use and identify, intuitive, and should not overwhelm the users with different routes to similar information.
This is why you should use simple navigation as the website framework and start building your content.
6: Mobile-Friendly Designs
Mobile responsive designs are very important. You should never forget it. Today the use of mobile is increasing and a website that is not mobile-friendly is starting to lack and fall behind. Mobile traffic has slowly overtaken desktop traffic and there are no signs of slowing down.
You should make sure that your website can work equally on different devices and platforms without any trouble. This is instantly generated more traffic on your website.
7: User-Friendly Experience
The experience of the user depends less on the visual designs and is more about how the site can be the user. The user\’s experience is about optimizing the interaction between your users and your website. This can be done through navigation, animation, responsive web pages, and easy-to-digest content. You must leave your user with a pleasant taste of your company after they visit your site.
8: Engaging Calls To Action
Getting a visitor to take action on your website is the main role of the most site whether it is to get information, purchase a product or provide contact information. To make sure this, a call to action should be placed all over the website and they might be obvious.
9: Stunning Visuals
The visitors love to see the visual cues. These are very engaging and will help you draw the attention of your user. A visually striking banner will immediately draw attention while cushion images throughout the page can help the users to find the information easily that they are looking for.
10: SEO Boosting Elements
The first thing that you should consider while website designing is SEO or search engine optimization. Search engines consider many aspects of a user’s experience as ranking factors.
The elements like site navigation, website speeds, movie friendliness, and easy-to-scan texts can help the users to interact with your website. If you do not have a good site this will increase the bounce rate.
How to Track website Visitors?
Website visitors can be tracked using UTM parameters. UTM has become the industry standard for tracking marketing campaigns across various tools. UTM stands for Urchin Tracking Module parameters and are five variants of URL parameters used by marketers to track the effectiveness of online marketing campaigns. The five parameters are Source, Medium, Campaign, Term and Content
What are Core Web Vitals
These are the 3 important factors that Google considers to improve overall user experience. The core web vitals include Largest Contentful Paint (LCP), First Input Delay (FID) and Cumulative Layout Shift (CLS).
When should we submit the sitemap?
We should submit the sitemap as soon as we make any major change on the website.